In this series, Aaron Green sits down and interviews a number of integrated cannabis companies and flower brands. In Part 8, Green sits down with Andreas “Dre” Neumann, Chief Creative Director at Jushi, to learn more about their approach to branding in cannabis.
On the road to nationwide legalization, cannabis and spirits share similar stories. But here’s the one step the cannabis industry should avoid copying, if it can.
The post Can Cannabis Avoid Alcohol’s 3-Tier Distribution System? appeared first on Cannabis Industry Journal.
It can be challenging to translate highly technical test results into consumer-friendly language but being able to do so will enable businesses to build a stronger relationship with customers. Rely on your trusted lab partners to help design and deliver easy to understand, consumer friendly certificates of analysis.
The post The Importance of Understanding Cannabis Testing Results appeared first on Cannabis Industry Journal.
New product developments, regional demand shifts and different drug delivery mechanisms will become more disruptive for the global medical cannabis market in the years to come.
The post 5 Pivotal Trends Propelling Growth For the Medical Cannabis Market: 2021-2027 appeared first on Cannabis Industry Journal.
In this op-ed, Makwana makes the case for putting environmental sustainability at top of mind for the sake of improving bottom lines in the years to come.
The post Too Many Cannabis Firms Put Sustainability in Last Place appeared first on Cannabis Industry Journal.
In this series, Aaron Green sits down and interviews a number of integrated cannabis companies and flower brands. In this Part 7, Green sits down with Max Goldstein, CEO of Union Electric and Founding Partner at OpenNest Labs, to learn more about his asset-light model for building a brand in California.
Choosing a third-party delivery service can be a great move for a dispensary looking to eliminate costs and improve efficiency. Here are some points to help you build a successful partnership with a third-party cannabis delivery service.
The post A Guide to Outsourcing Your Cannabis Delivery Service appeared first on Cannabis Industry Journal.
Anna Klavins and Jessa Youngblood of Hardy Diagnostics discuss the biggest challenges facing cannabis testing labs when it comes to microbiology testing.
The post Ask the Experts: Microbiological Contamination in Cannabis & What You Should Look for appeared first on Cannabis Industry Journal.
Complex regulatory standards, dosage limits, price disparities and a limited variety of products all hinder the Canadian edibles market and prevent the category from flourishing as it should.
The post Unnecessary Obstacles for the Canadian Edibles Market appeared first on Cannabis Industry Journal.